Converse

Founded in 1908 close to Boston, Converse was born to manufacture high-quality trainers and sport shoes provided with the iconic gumsole. The top-selling and epoch-making Converse All-Star model debuted in 1917, quickly legitimizing its role as a pop culture icon through special collaborations that turned the style into a lifestyle staple. Nowadays Converse’s production goes beyond plain canvas shoes as it includes sportswear, tech outerwear, skate sneakers and special projects with other streetwear brands. Canvas sneakers, as for example Converse Chuck Taylor and All-Star, have always been the American brand’s pride. Thanks to their plain yet versatile structure, the All-Star have become the symbol of many subcultures and cultural movements - preppy, grunge, skate, metal and punk. More specifically, certain models show a particular feeling for a specific subculture: skaters still have a crush for the Converse One Star, while the Pro Leather has always been linked with basketball and American sports overall. Furthermore, being added to the Nike family in the early ‘00s turned the tables: while silhouettes and designs have remained unchanged, the technical side of Converse footwear has undergone a major upgrade. Supervised by the Swoosh, many archive models and vintage trainers are being reissued in improved iterations, featuring Air Zoom units in the heel as well as Lunarlon technology to improve the performances of the Jack Purcell, One Star, Pro Leather and so on. That said, Converse continues with its experiments: together with the Converse Platform and a major selection of women’s Converse shoes, the brand also offers new styles such as the Run Star Hike, a high-top sneaker with lugged outsole and a thick gumsole to cap off a silhouette clearly inspired by the Chuck 70.

How much for a pair of Converse All-Star?

Converse has a really few rivals when it comes to considering the quality-price ratio. The average price of a pair of Converse sneakers is around €100, apart from winter boots with GORE-TEX® coating and limited edition collaborations, such as the Converse x Tyler the Creator. Despite - or perhaps because of - a really plain and simple silhouette that usually consists of canvas upper, contrasting stitchings and rubber sole, Converse shoes are known for being extremely durable and hard-wearing.

What are Converse born for?

The brand was founded following the idea of producing lightweight trainers and basketball shoes. Over the years, also due the arrival of new technologies and competitors, Converse slightly adjusted its footwear. Shoes such as the All-Star and the Chuck 70 are no longer used for sport activities, but should be considered lifestyle sneakers with a clear performance DNA. This means they’re aesthetically different from the sport shoes of today, but they still boast a level of comfort and durability unknown to other casual sneakers. This combination of vintage look and high performances is much appreciated by skaters, which tend to rock different takes of Converse One Star and Pro Leather.

How many types of Converse shoes can I purchase?

The variety of Converse catalog represents the brand’s sneakers influence over pop culture, and tells how many subcultures are somehow related to Converse footwear. If the thousands of Converse All-Star 1970 available say a lot about Converse versatility, and we already talked about the connection between One Star and skating culture, other standout models include the Run Star Hike with lugged outsole, GORE-TEX® All-Star and suede shoes with pastel shades and tonal detailing. Furthermore Converse boasts collaborations with brands of any kind like Dior, Stüssy, Comme Des Garçon, Carhartt WIP and many others.

Where to buy low-priced Converse shoes?

SPECTRUM offers a weekly updated selection of Converse clothing and footwear, which features classic colorways of All-Star, street collaborations and capsule collections, sportswear clothing and casual apparel. Plus, on our website you can browse a whole page dedicated to Converse sale items, including discounted sneakers and seasonal deals.





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