Kangol’s rise to success is closely linked to hip hop expansion, even if started few years before. At the end of World War I, an English veteran started importing basque berets from France, a popular yet sophisticated hat worn by lower classes. Shortly after, he was producing his own caps; he founded a label dubbed Kangol, where the K comes from “knitting”, the ANG from the high-quality wool known as “Angora” and OL from the last characters of “wool”.Kangol hats brought a radical change to lifestyle trends, turning caps into a crucial style detail at every level. Plus, when street culture started being recognized worldwide, many mass-market brands took over streetwear by manufacturing headwear inspired to Kangol’s signature models. Standout celebrities to promote Kangol count Eminem, LL Cool J, Slick Rick and Beyoncé - punchlines and dope hats come in pairs. Popular models include the Furgora bucket, heritage caps with the Kangol logo up front as well as beanies and snapbacks. What makes Kangol special is buckets, including flannel hats together with furry iterations of some ‘90s styles, those rocked by American rappers and artists, all the way from Compton to Harlem.

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