Puma

In 1924, Rudolf Dassler and his brother Adolf opened the Dassler Brothers Shoe Fabric, that is placed in Herzogenaurach, right in the middle of Germany: few years later, Rudi left the company, founding Puma and leaving alone his brother - that's how a sportswear rivalry begins. After the great success of Berlin Olympic Games and also thanks to the four gold medals won by Jesse Owens, Rudolf officially launched Atom, the first football shoe equipped with spikes in order to improve traction on slippery grounds. Read more…
Puma Clyde Super Puma Evergreen/Sun Ray Yellow

Puma
Clyde Super Puma Evergreen/Sun Ray Yellow
Men's Low sneakers

€ 109,00
Free shipping starting from € 120
Puma Rhuigi Basketball Shorts Puma Black/Aop

Puma
Rhuigi Basketball Shorts Puma Black/Aop
Men's Sweat shorts

€ 105,00
Free shipping starting from € 120
Puma Rhuigi Clyde Mid Bball Puma White/Royal Sapphire

Puma
Rhuigi Clyde Mid Bball Puma White/Royal Sapphire
Unisex High sneakers

€ 139,00
Free shipping
Puma Rhuigi Graphic T-shirt Puma Black

Puma
Rhuigi Graphic T-shirt Puma Black
Men's Short sleeve T-shirts

€ 89,00
Free shipping starting from € 120
Puma Rhuigi Graphic T-shirt Pristine

Puma
Rhuigi Graphic T-shirt Pristine
Men's Short sleeve T-shirts

€ 89,00
Free shipping starting from € 120
Puma The Mascot T-shirt Puma White

Puma
The Mascot T-shirt Puma White
Men's Short sleeve T-shirts

€ 55,00
Free shipping starting from € 120
Puma Clyde PRM Frosted Ivory/Puma White

Puma
Clyde PRM Frosted Ivory/Puma White
Men's Low sneakers

€ 119,00
Free shipping starting from € 120
Puma WMNS Liberty Slipstream Vine/Pristine

Puma
WMNS Liberty Slipstream Vine/Pristine
Women's Low sneakers

€ 119,00
Free shipping starting from € 120
Puma RS-Trck Horizon Platinum Gray/Puma Black

Puma
RS-Trck Horizon Platinum Gray/Puma Black
Men's Low sneakers

€ 139,00
Free shipping
Puma P.A.M. Clyde Rubber Light Aqua/Warm Earth

Puma
P.A.M. Clyde Rubber Light Aqua/Warm Earth
Men's Low sneakers

€ 129,00
Free shipping
Puma P.A.M. Graphic T-shirt Puma Black

Puma
P.A.M. Graphic T-shirt Puma Black
Men's Short sleeve T-shirts

€ 59,00
Free shipping starting from € 120
Puma MMQ Lightweight Utility Shorts Dusty Tan

Puma
MMQ Lightweight Utility Shorts Dusty Tan
Men's Cargo shorts

€ 95,00
Free shipping starting from € 120
Puma MMQ Polo Shirt Puma White

Puma
MMQ Polo Shirt Puma White
Men's Polos

€ 75,00
Free shipping starting from € 120
Puma P.A.M. Zip-Off Jacket Hibiscus

Puma
P.A.M. Zip-Off Jacket Hibiscus
Men's Light jackets

€ 255,00
Free shipping
Puma MMQ Pocket T-shirt Puma White

Puma
MMQ Pocket T-shirt Puma White
Men's Short sleeve T-shirts

€ 55,00
Free shipping starting from € 120
Puma Pumatech T-shirt Granola

Puma
Pumatech T-shirt Granola
Men's Short sleeve T-shirts

€ 89,00
Free shipping starting from € 120
Puma Pumatech Woven Pant Dusty Tan

Puma
Pumatech Woven Pant Dusty Tan
Men's Outdoor pants

€ 139,00
Free shipping
Puma Disc Blaze OG Puma White/Mint

Puma
Disc Blaze OG Puma White/Mint
Men's Low sneakers

€ 149,00
Free shipping
Puma MMQ Pocket T-shirt Dark Night

Puma
MMQ Pocket T-shirt Dark Night
Men's Short sleeve T-shirts

€ 55,00
Free shipping starting from € 120
Puma WMNS Mayze Wedge Wild Women Dusty Tan/Rose Dust

Puma
WMNS Mayze Wedge Wild Women Dusty Tan/Rose Dust
Women's Low sneakers

€ 129,00
Free shipping
Puma Rhuigi Suede B-boy American Beauty/Pristine

Puma
Rhuigi Suede B-boy American Beauty/Pristine
Unisex Low sneakers

€ 119,00
Free shipping starting from € 120
Puma WMNS Slipstream Puma White/Lavender Fog/Anise Flower

Puma
WMNS Slipstream Puma White/Lavender Fog/Anise Flower
Women's Low sneakers

-30%€ 76,30 € 109,00
Free shipping starting from € 120
Puma Staple Slipstream T Radiant Yellow

Puma
Staple Slipstream T Radiant Yellow
Men's Low sneakers

€ 139,00
Free shipping
Puma Clyde OG Parisian Night/Puma White/Pristine

Puma
Clyde OG Parisian Night/Puma White/Pristine
Men's Low sneakers

€ 109,00
Free shipping starting from € 120
Puma Clyde OG For All Time Red/Puma White/Pristine

Puma
Clyde OG For All Time Red/Puma White/Pristine
Men's Low sneakers

€ 109,00
Free shipping starting from € 120
Puma Clyde OG Verdant Green/Puma White/Pristine

Puma
Clyde OG Verdant Green/Puma White/Pristine
Men's Low sneakers

€ 109,00
Free shipping starting from € 120
Puma WMNS Slipstream Puma White/Pistachio/Arctic Ice

Puma
WMNS Slipstream Puma White/Pistachio/Arctic Ice
Women's Low sneakers

-30%€ 76,30 € 109,00
Free shipping starting from € 120
Puma P.A.M. Graphic T-shirt Lily Pad

Puma
P.A.M. Graphic T-shirt Lily Pad
Men's Short sleeve T-shirts

€ 59,00
Free shipping starting from € 120
Puma WMNS Slipstream Wild Women Warm White/Pristine

Puma
WMNS Slipstream Wild Women Warm White/Pristine
Women's Low sneakers

-30%€ 83,30 € 119,00
Free shipping starting from € 120
Puma RS-Trck Horizon Puma Black/Puma Silver

Puma
RS-Trck Horizon Puma Black/Puma Silver
Men's Low sneakers

-30%€ 97,30 € 139,00
Free shipping starting from € 120
Puma Velophasis PRM Granola/Puma Black

Puma
Velophasis PRM Granola/Puma Black
Men's Low sneakers

-30%€ 104,30 € 149,00
Free shipping starting from € 120
Puma Velophasis PRM Puma Black/Puma Silver

Puma
Velophasis PRM Puma Black/Puma Silver
Men's Low sneakers

-30%€ 104,30 € 149,00
Free shipping starting from € 120
Puma WMNS Slipstream Thrifted Puma White/Frosted Ivory

Puma
WMNS Slipstream Thrifted Puma White/Frosted Ivory
Women's Low sneakers

-30%€ 83,30 € 119,00
Free shipping starting from € 120
Puma Velophasis Phased Cool Light Gray/Chili Powder

Puma
Velophasis Phased Cool Light Gray/Chili Powder
Men's Low sneakers

-30%€ 97,30 € 139,00
Free shipping starting from € 120
Puma Slipstream Lo Hidden Beast Warm White/Puma Black

Puma
Slipstream Lo Hidden Beast Warm White/Puma Black
Men's Low sneakers

-30%€ 83,30 € 119,00
Free shipping starting from € 120
Puma WMNS Liberty AOP Woven Track Top Pristine/AOP

Puma
WMNS Liberty AOP Woven Track Top Pristine/AOP
Women's Track tops

Sold out
Puma WMNS Liberty AOP Woven Shorts Pristine/AOP

Puma
WMNS Liberty AOP Woven Shorts Pristine/AOP
Women's Training shorts

Sold out
Puma Velophasis Bionic Matte Silver/Royal Sapphire

Puma
Velophasis Bionic Matte Silver/Royal Sapphire
Men's Low sneakers

-30%€ 104,30 € 149,00
Free shipping starting from € 120
Puma P.A.M. Graphic T-shirt Puma White

Puma
P.A.M. Graphic T-shirt Puma White
Men's Short sleeve T-shirts

Sold out
Puma P.A.M. Trail Running Shorts Hibiscus

Puma
P.A.M. Trail Running Shorts Hibiscus
Men's Jogger shorts

Sold out
Puma P.A.M. Sweatpant Puma Black

Puma
P.A.M. Sweatpant Puma Black
Men's Sweatpants

Sold out
Puma P.A.M. Crewneck Puma Black

Puma
P.A.M. Crewneck Puma Black
Men's Crewneck sweatshirts

Sold out
Puma Slipstream Premium Puma White/Vapor Gray

Puma
Slipstream Premium Puma White/Vapor Gray
Men's Low sneakers

Sold out
Puma Velophasis Phased Puma White/Porcelain

Puma
Velophasis Phased Puma White/Porcelain
Men's Low sneakers

-30%€ 97,30 € 139,00
Free shipping starting from € 120
Puma Velophasis Technisch Puma Black/Puma White

Puma
Velophasis Technisch Puma Black/Puma White
Men's Low sneakers

Sold out
Puma Rhuigi T7 Track Top For All Time Red

Puma
Rhuigi T7 Track Top For All Time Red
Men's Track tops

Sold out
Puma Rhuigi Double Knee Pant Desert Tan

Puma
Rhuigi Double Knee Pant Desert Tan
Men's Work pants

Sold out
Puma Rhuigi Graphic T-shirt Puma Black

Puma
Rhuigi Graphic T-shirt Puma Black
Men's Short sleeve T-shirts

Sold out
Puma Rhuigi Graphic T-shirt Pristine

Puma
Rhuigi Graphic T-shirt Pristine
Men's Short sleeve T-shirts

Sold out
Puma P.A.M. Prevail Disc Leather Puma Black

Puma
P.A.M. Prevail Disc Leather Puma Black
Men's Low sneakers

-40%€ 89,40 € 149,00
Free shipping starting from € 120
Puma Staple Slipstream Warm White/Cool Light Gray

Puma
Staple Slipstream Warm White/Cool Light Gray
Men's Low sneakers

Sold out
Puma Staple Suede Fresh Pear/Sun Ray Yellow

Puma
Staple Suede Fresh Pear/Sun Ray Yellow
Men's Low sneakers

Sold out
Puma Staple T-shirt Puma Black

Puma
Staple T-shirt Puma Black
Men's Short sleeve T-shirts

Sold out
Puma Staple T-shirt Warm White

Puma
Staple T-shirt Warm White
Men's Short sleeve T-shirts

Sold out
Puma Staple Graphic Hoodie Puma Black

Puma
Staple Graphic Hoodie Puma Black
Men's Hoodies

Sold out
Puma Staple Anorak Jacket Sun Ray Yellow

Puma
Staple Anorak Jacket Sun Ray Yellow
Men's Light jackets

Sold out
Puma Staple Sweatpant Puma Black

Puma
Staple Sweatpant Puma Black
Men's Sweatpants

Sold out
Puma RS-Trck Horizon Orange Brick/Clementine

Puma
RS-Trck Horizon Orange Brick/Clementine
Men's Low sneakers

-40%€ 83,40 € 139,00
Free shipping starting from € 120
Puma Staple Elevated T-shirt Warm White

Puma
Staple Elevated T-shirt Warm White
Men's Short sleeve T-shirts

Sold out
Puma Slipstream Archive Remastered Puma White/Vine/Puma Black

Puma
Slipstream Archive Remastered Puma White/Vine/Puma Black
Men's Low sneakers

-40%€ 71,40 € 119,00
Free shipping starting from € 120
Puma Slipstream Always On Warm White/Parisian Night

Puma
Slipstream Always On Warm White/Parisian Night
Men's Low sneakers

Sold out
Puma RS-X Efekt Archive Remastered Puma Black/Vine

Puma
RS-X Efekt Archive Remastered Puma Black/Vine
Men's Low sneakers

-40%€ 77,40 € 129,00
Free shipping starting from € 120
Puma Suede Archive Remastered Puma White/Dark Night/Pristine

Puma
Suede Archive Remastered Puma White/Dark Night/Pristine
Men's Low sneakers

-40%€ 59,40 € 99,00
Free shipping starting from € 120
Puma RX 737 OG Glacier Gray/Vaporous Gray

Puma
RX 737 OG Glacier Gray/Vaporous Gray
Men's Low sneakers

-50%€ 54,50 € 109,00
Free shipping starting from € 120
Puma WMNS Liberty Suede Mayu Slip-on Sun Kiss

Puma
WMNS Liberty Suede Mayu Slip-on Sun Kiss
Women's Low sneakers

-50%€ 59,50 € 119,00
Free shipping starting from € 120
Puma WMNS Dua Lipa Cell Dome King Puma Black/Poppy Red

Puma
WMNS Dua Lipa Cell Dome King Puma Black/Poppy Red
Women's Low sneakers

-50%€ 74,50 € 149,00
Free shipping starting from € 120
Puma WMNS Liberty Leadcat 2.0 Lavender Fog/Pastel Lilac

Puma
WMNS Liberty Leadcat 2.0 Lavender Fog/Pastel Lilac
Women's Slides

-50%€ 29,50 € 59,00
Free shipping starting from € 120
Puma WMNS Dua Lipa Mayze SD Puma Black/Blue Glow

Puma
WMNS Dua Lipa Mayze SD Puma Black/Blue Glow
Women's Low sneakers

-50%€ 59,50 € 119,00
Free shipping starting from € 120
Puma WMNS Mayze Down South Pristine

Puma
WMNS Mayze Down South Pristine
Women's Low sneakers

-50%€ 59,50 € 119,00
Free shipping starting from € 120
Puma WMNS Vogue Slipstream Pristine/Pristine

Puma
WMNS Vogue Slipstream Pristine/Pristine
Women's Low sneakers

-50%€ 59,50 € 119,00
Free shipping starting from € 120
Puma Butter Goods AOP Shorts Auburn

Puma
Butter Goods AOP Shorts Auburn
Men's Training shorts

-50%€ 37,50 € 75,00
Free shipping starting from € 120
Puma Ami Puffer Jacket Jaffa Orange

Puma
Ami Puffer Jacket Jaffa Orange
Men's Winter jackets

-50%€ 199,50 € 399,00
Free shipping
In 1957 the German label patented the"formstrip", the first rudimentary version of the Puma logo: this logo was applied on every shoe manufactured following the vulcanization process' criteria, which directly connects the outsole with the bottom of uppers, creating a versatile yet far more durable structure. The "jumping cat" logo came to light in 1967, but 1968 was a pivotal year both for sportswear and mainly for social costumes: after winning gold and bronze in the 200m race in Mexico City, Tommie Smith and John Carlos raised their fists wearing black gloves to show support to Black Panthers and fight against racism and apartheid - they were dressed in Puma, though. The real revolution is dated back to the arrival of Walt Frazier in 1973, dubbed "Clyde" because he was used to wear his hat just like Warren Beatty in "Gangster Story": Rudi and his team reissued Puma Suede for him, improving a pair launched few year before by widening the plant and printing its profile on the heel. His controversial, rad style both on and off court led Clyde to influence trends and fashion like no other athlete before: pushed by the charm of the New York Knicks star, the emerging b-boy movement thought Suede were the perfect shoe to represent its outlandish and unrestrained motivation, yet cozy enough to endure entire nights of dances. Late '80s were full of sport legends like Johan Cruyff, Maradona and Boris Becker, given that Puma could already count on Pelé: football and tennis reached their zeitgeist featuring Puma sneakers. Entering the last decade of 20th century, Puma started introducing one innovation after another: the Trinomic technology sole was there first, exploiting hexagonal cells that enlarges and tightens assuring cushioning and stability. This specific sole was also featured on Disc Blaze, a game-changing way to intend sneakers: the Puma Disc system substitutes for laces, allowing you to adjust the fit just by rotating a small caster placed on the tongue - otherwise you could go for Blaze of Glory, premium high lifestyle sneakers full of exquisite details. Approaching the new millennium, Puma remained true to its spot background and finalized important sponsorship deals with athletes like Usain Bolt, Balotelli and Aguero, but it also focused on its rich streetwear roots, showcasing brand-new takes on vintage models. Rihanna, Selena Gomez and The Weeknd are just the face of a challenging yet concrete project that start from heritage to deal with future: after stressing the importance of historic silhouettes like Puma Basket by shocking the platform sneakers' market with peerless kicks, Puma dabbled in testing materials, shapes and design of tomorrow. Tsugi was just the last add to a sport line boasting versatile running sneakers to dodge everyday issues: the breathable, elastic EvoKnit upper is combined with a soft gum-sole featuring the Ignite technology to stay comfy all day long. Puma: forever faster.




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